VITHIT began in the hopes of bringing new, better alternatives to the drinks market, thereby empowering people to ditch the sugary drinks that undo all their hard work in the gym. Our mission is to bring delicious, healthy, low-sugar, low-calorie drinks to the global market. We have come to realise that it’s not just the health to the individual we need to focus on, but also the health of the environment around us.
With this in mind, we have opened up this section of our website to inform you, the customer, of any initiatives and changes that are happening at VITHIT. We are working hard to minimise our impact on the environment, while not compromising on our ability to provide our healthy, great tasting drinks to our customers.
All of our plastic bottles are made up of a combination of 51% Recycled Pet (rPET) and 49% virgin PET. We are way ahead of the EU target which have legislated for a minimum of 25:75 rPET:PET ratio by 2025 - https://ec.europa.eu/commission/presscorner/detail/en/STATEMENT_19_1873
All of our bottles are 100% recyclable.
Our cardboard trays are 100% recyclable - Even so, we recently changed our packaging which has allowed us to reduce our cardboard use by over 50%
The plastic wrap for our trays has a minimum of 25% rPET and is 100% recyclable.
Our new aluminium cans are 100% recyclable.
Aluminium cans have an average of 73% recycled material in each one - https://www.aluminum.org/aluminum-can-advantage
Aluminium cans are infinitely recyclable.
Having looked across our supply chain we are now in a situation where all of our products are shipped around Europe on rented pallets. This has reduced the amount of trees being felled by almost 3,000 per year.
Over the past 12 months we have managed to reduce the weight of our packaging by 4% through light-weighting of our bottle, thereby increasing the energy efficiency of transporting our delicious drinks to you, the consumer.
We are heading in the right direction but we are not finished. We will continue to investigate how VITHIT can improve, both as a product, and as a company, and will investigate new technologies and innovation as they come to light in the future.
Last updated: March 2023
IS VITHIT VEGETARIAN/VEGAN-FRIENDLY?
Yes, there are zero ingredients from animals in our VITHITs - all we use are vitamins, juice, water, and teas!
IS VITHIT GLUTEN-FREE?
Yes, all VITHIT drinks are gluten-free.
ARE THE COLOURS IN VITHIT NATURAL?
Yes, we use all-natural colour ingredients such as purple potato and chlorophyll - colour from leaves. No artificial colouring is used.
ARE VITHIT BOTTLES RECYCLABLE?
Yes, our bottles are 100% recyclable! We recently redesigned our bottles to be more environmentally friendly - they are now made using 51% recycled plastic. We removed the foil lids while selecting a new bottle design that doesn’t compromise the quality of our drinks. We have also moved into the aluminium packaging option with our sparkling cans range.
Check out how we are approaching the issue of recycling and packaging on our Sustainability page.
IS THERE CAFFEINE ON VITHIT?
Each bottle of VITHIT contains a small amount of caffeine from the natural tea leaves we use in our drinks. The caffeine content is less than an average cup of English tea.
HOW MANY VITAMINS ARE IN A VITHIT?
Each bottle of VITHIT contains 100% of your recommended daily allowance of essential vitamins.
DOES VITHIT CONTAIN SUGAR?
There is no added sugar in VITHIT! We have less than 6 grams per bottle which come from our natural ingredients. To put this into perspective, that is less sugar than an apple!
CAN I BUY VITHIT ONLINE?
WHERE CAN I BUY VITHIT?
Well, that depends on where you are, as we’re in various stores all over the world! Head over to our Stockists page to see where we are in your country!
Don’t see your name on the list? Send us a message through the Contact page letting us know where we should be heading next!